Goodreads

A social networks company

Client: Goodread Inc.

Services: Brand Consulting, Marketing Management, Customer Insight

Brief

The challenge is to bring a company whose web presence is boring up to date. The challenge is to ensure that when a client visits your website they feel positive about your company. The challenge is that most customers will judge you based on appearance alone, and if your website looks unprofessional or poorly made then they will think your company as a whole is unprofessional.

Solutions

“Without leaps of imagination or dreaming, we lose the excitement of possibilities. Dreaming, after all is a form of planning.”

Jonathan Davis

Managing Director

When walking alone in a jungle of true darkness, there are three things that can show you the way instinct to survive, the knowledge of navigation, creative imagination.

The diagnostic determined the stressors that affected sales and service levels. The teams focused on resolving issues related to higher-than-normal back-orders and lead times, which stressed the entire supply chain and led to delays in medications reaching consumers.